Targeted Content Development and Curation
for Legacy and Online Media

Can you say Disintermediation?

10.29.14 Posted in New Media News by Denise

HBO can and they seem to be taking it seriously. Consumers have expressed an interest in getting the service directly from them rather than having to go through a cable company and subscribe to a package. With the increasing availability smart TVs and over the top boxes like Roku, it’s easy to get programming right from the internet. Of course, they’ll have to figure out a business model that allows for a transition but someday we may use cable companies just for the bandwidth that brings in our favorite shows.

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