A few years ago, it was big news when The New York Times instituted a paywall for online access but a report today signals a partial return to ad-supported content, at least for video. While everyone has been looking for the magic bullet to combat disruption, it’s probable that a mix of subscription and sponsorships [...]
Targeted Content Development and Curation
for Legacy and Online Media
A Dangerous Decrease in Long Form Journalism?
I’m no expert in the newspaper business. But I do know a thing or two about broadcast and have worked with a number of top journalists over the years. Because of a disparity in staffing, radio and TV have often keyed in and followed up on stories first brought to light in local and national [...]
The Mobile Revolution
If you doubt there’s a huge sea change going on in media consumption, check out the latest figures from the Wall Street Journal #mce_temp_url#
NASA’s Curiosity gets 500,000 Online
When UStream views of the landing of Curiosity on Mars hit a half million people, live streaming achieved a new benchmark. The audience was comparable to cable news viewing. http://mashable.com/2012/08/08/mars-curiosity-ustream/
Audience vs. Community
The days of one-way communication are, by and large, over. Those of us with backgrounds in print and broadcasting have to get used to conversing with the public. Radio people should have an advantage in this transition as it’s always been an intimate, one on one form of communication. Thanks to Renata McGriff for posting [...]
Bandwidth – a significant cost of content
Here’s a factor not often accounted for when considering the cost of content, “free” or otherwise http://www.businessinsider.com/procter-and-gamble-bans-netflix-and-pandora-2012-4
The “Freaky Line” in Frictionless Sharing
Sure there are generational differences in our expectations of privacy and Facebook has succeeded in stretching the line, sometimes to the breaking point, triggering protests by users. Most of us want to keep at least a few things private.
Even if you’re not concerned about an update that says “John just watched Megan Makes it with [...]
What Lies Beneath – The DMCA
Whenever I have an in depth discussion about online radio, questions invariably come up like “Why can’t I choose the song I like?” or “Will Pandora last?” A lot of what determines those answers lies in the legal foundation provided by the much misunderstood Digital Millennium Copyright Act, (generally abbreviated to DMCA). But the long [...]
No Free Lunch
There’s a lot of excitement about internet radio. It’s understandable, given the wide variety, degrees of personalization and increasing availability, especially in cars. But profits remain elusive as Dorothy Pomerantz explains in this article from Forbes http://tinyurl.com/443gl5a